Before its release, expectation surrounding Suicide Squad was phenomenal, many box-office analysts believing the DC film would be the saving grace of a sub-standard summer of cinema.
While receiving relatively negative reviews
across the board, Will Smith and Margot Robbie’s allure managed to
bring in more than enough fans, leading to a worldwide debut weekend of
$267 million, $135.1 million of which came from the US.
Despite being a record-breaking weekend - quickly becoming the best August opening of all time, defeating Marvel’s Guardians of the Galaxy - Warner Bros. have cause for concern.
According to The Hollywood Reporter,
revenue went steeply downhill from Friday to Saturday in the US,
dropping 41 per cent; a relatively high figure for a film of this
magnitude.
For comparison, Batman v Superman - a DC/Warner Bros. film
that received similar reviews - dropped 38 per cent from Friday to
Saturday earlier this year, a drop heralded as bad at the time. That
superhero blockbuster suffered an 81 per cent drop upon its second weekend.
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